The integration of Login with Amazon is quick and easy. Login with Amazon is a free service that allows you to quickly and easily integrate a login solution to your app for Fire TV.Ĭustomers using their Fire TV already have an Amazon account, which will reduce the steps during the sign up process and make the overall registration process easier and faster. The service makes it convenient to millions of Amazon customers to login to your apps securely, and without hassle, using their Amazon account. Login with Amazon can reduce the number of clicks from over 200 to just 2 and allows customers to login using their Amazon account. Here is a solution that can mitigate this challenge, Login with Amazon. The way customers have to log into an app on Amazon Fire TV could be the difference between them becoming paying subscription customers or not.ĭid you know, the average number of keypresses for completing an entire registration process using a "D pad" on Fire TV is between 200 and 300 in total? This can lead to large churn when customers become frustrated with long sign up processes, and as a result they may exit the registration process early – without ever interacting with your app.
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